Startup companies all around the world struggle to attract, retain and motivate talent. If you ask any founder, this has to be the top 3 priorities of her personal time. To figure out what startup companies can do to build the right team, we need to first understand what makes employees tick?
Traditionally startups are considered to be exciting places, with lot of freedom to experiment, passionate environment, the romance of small team, growth potential, or in the days of dot com boom, irrational benefits.
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