Be ambitious but realistic, aspirational but approachable

There’s nothing wrong with setting high standards and lofty goals, and then putting in place the pieces needed to achieve those things. New strategies, though, should be realistic in nature and in line with what an employee feels they can achieve. By working collaboratively and with realistic expectations grounded in prior goals and growth, businesses will experience better employee morale, higher levels of productivity, and a feeling that everyone is going to make this new benchmark happen together. It’s a winning strategy with real, long-term value.

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